Belfast’s Big Data Conference (part of the worldwide interactive Big Data Week event) will take place on the 23rd April.

Speakers from HP, Sky, Amazon Web Services, Royal Mail and JustGiving will be there to advise Northern Ireland firms on opportunities within Big Data – the global market for which is set to top £80 billion this year.

They will join hundreds of other delegates for Big Data Week, an annual worldwide interactive event featuring panels, workshops, talks, and industry networking events.

Big Data involves the technologies and practice of handling large volumes of information that conventional databases cannot handle efficiently and represents a multi-billion pound global market – which growing numbers of Northern Ireland firms are already capitalising on.

Analysis of the details extracted from Big Data can help companies to improve customer service, enhance their product, identify new markets, and direct advertising.

Events will take place around the world in cities such as London, Los Angeles, Kuala Lumpur, Washington, Berlin, Lagos and Madrid, with the Belfast week culminating with a major conference on Thursday 23 April at the Titanic Building, expected to be attended by more than 350 senior IT executives from both Northern Ireland and further afield.

Speakers include behavioural economics expert Mike Unwin who leads the Data Science Engineering team at Just Giving; and Andy McMurtrie, head of data insight at Royal Mail’s technology organisation. There will also be input from top names at Hewlett Packard, Amazon and Sky.

Sponsoring the event will be companies like Analytics Engines, PwC and Datactics, who are helping consolidate Northern Ireland’s reputation as a Big Data hub.

For further information about speakers click http://www.bdwbelfast.com/conference-speakers/ or follow the Twitter hashtag #bdwbelfast